When reading or studying, I tend to look for patterns. It’s probably why I innately love marketing—it involves tons of data on patterns. As a woman who runs a second-generation manufacturing and engineering company I am a bit of an anomaly, a disruption to the normal pattern we tend to classify as “manufacturing”. Mine was not a conventional path to this career, but that often occurs for women in this industry. It is not our original career destination, but we find it a great fit, we stay, and we succeed. As a group, women continue to be underrepresented in the manufacturing sector and understanding the root cause of this dilemma can help us develop needed solutions.
When I review the vast amounts of research and combine it with my personal experiences and observations, I can’t help but see the patterns giving us answers.
In this three-post series, I have placed these patterns into a product life cycle concept that includes: 1. Introduction stage—STEM Education
2. Growth stage—Women in Manufacturing
3. Maturity stage—Re-energizing Manufacturing